Biography

David Vidal is a Senior Partner at Simon-Kucher, the world’s leading commercial growth and pricing specialist. With over 2,000 experts in more than 30 countries, Simon-Kucher has been helping companies achieve sustainable, profitable growth for more than four decades.

Based in Paris, David leads Simon-Kucher’s Southern Europe and France operations. David has spent the last 21 years helping clients activate profitable growth through commercial transformations and monetization strategies. He has supported clients across a variety of sectors, primarily in the Retail and Tech sectors, and advises private equity investors throughout the deal cycle.

Since joining Simon-Kucher in 2004, David has played a pivotal role in the firm’s international expansion. He started in Paris and was then part of the founding team of the New York office, before returning to Europe. He has held a number of corporate leadership functions, including a three-year mandate on the Board before joining the firm’s global Executive Committee in 2022.

David studied Business Administration at ESCP-EAP in Paris and at the University of Illinois at Urbana-Champaign, with a focus on strategic marketing. A frequent speaker at industry conferences, he regularly authors articles and studies.

Since 2020, as Managing Director of Simon-Kucher’s Paris office, David has fostered a culture of inclusion, collaboration, and excellence. Under his leadership, the office has reached a 50/50 gender balance within its Partner team. This milestone reflects his commitment to building diverse, high-performing teams and to shaping an environment where talent can thrive equally.